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Why choose Argentina to outsource creativity and communication strategies?
Published 20/01/2009 ago by Admin
Since 2002, many big companies and international brands have decided to settle or outsource to Argentina, taking advantage of its combination of low wages, cultural similarities and excellent customer care. Here there are some of the reasons:
1. Attractive comparative cost advantages
2. The favorable economic conditions of the last years has made it possible for Argentine agencies to incorporate the best technologies and operational capacities. And most importantly, their professionals possess the “know how” of how to use them, thanks to their high level of education.
3. Economic wages in comparison to the U.S.A. and Europe
The Argentine currency, Peso, has a relation to the American dollar of 3.95.-1; with the Euro at 5.5-1; and with the Pound at 6-1. The means that hourly rates are attractive and comparatively economical for countries such as the United States and those pertaining to the European Union.
4. Valuable and qualified human resources
5. Argentine professionals, who are highly qualified, permanently update their knowledge with emphasis placed on satisfying client needs. The majority are fluent in English and in many cases, thanks to the Argentine cultural diversity, they also speak Italian, French, Portuguese, German and Hebrew. Education has a differential value in relation to other countries in Latin America.
6. Minimum time difference
7. Depending on the season, Argentina has a time difference of between -1 and -2 hours with the East Coast of the U.S.A. and between -4 and -5 with the West Coast. The difference with the European Union is between +3 and +6 hours, a number that varies according to each country and season of the year.
8. Cultural Proximity
9. Since the 19th Century, Argentina is a country made up from diverse immigration currents, with its majority being of European decent. Many customs, codes and ways of thinking are similar to those of Europeans and North Americans.
10. Ample consumer market
11. Argentina had a positive variation in its GIP of 9.1 % in the last trimester of 2007 in relation to the same period from the previous year. Along with Brazil, Uruguay and other South American countries, Argentina is a part of MERCOSUR, a commercial block with more than 240 million inhabitants and potential consumers.
12. Capacity to overcome difficulties
13. Argentineans have experienced several crisis throughout their young history. Far from folding under the adversity, they have learned how to face it and capitalize on the learning opportunity to apply it to new challenges.
14. Passion put into each detail
15. With family, friends, work... Argentines feel passion in what they do day to day.
16. For all these reasons, Argentina it is the ideal place to develop your projects. Quality, low operational costs, professional excellence and passion put to the service of your needs. We have this and much more to offer you.
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